LinkedIn is the world’s largest professional networking site, and it can be a precious tool for business professionals. With over 756 million users in more than 200 countries, LinkedIn provides a unique opportunity to connect with people worldwide who might be able to help you advance your career or do business with you.

However, many people find LinkedIn intimidating and aren’t sure how to make the most of their connections. In this article, we will provide a definitive guide on gaining more connections on LinkedIn and making the most of this powerful platform!

Gain More Connections on LinkedIn Following This Six Steps:

1. Fill out Your Profile Completely and Accurately

One of the best ways to gain more connections on LinkedIn is to have a complete and accurate profile. Your profile is your opportunity to tell others who you are, what you do, and what you’re interested in. When your profile is complete and accurate, it will be much easier for people to find you when they’re searching for someone with your skills and experience.

In addition, a complete profile will also help you appear more credible and trustworthy to potential connections.

If you’re not sure how to complete your profile, LinkedIn has a handy tool to walk you through the process step-by-step. Go to the “Profile” section of your settings and click on the “Edit Profile” button. You can add or edit your profile information, including your name, headline, summary, work experience, education, skills, and more.

Don’t also forget to add a professional photo to your profile!

2. Use Keywords in Your Profile to Make You More Searchable

In addition to filling out your profile thoroughly, you can also use keywords in your profile to make you more searchable. LinkedIn allows you to add up to 50 keywords to your profile, and these keywords will help people searching for professionals like you find your profile.

Go to the “Profile” section of your settings and click on the “Edit Profile” button to add keywords. Scroll down to the “Keywords” section and add your keywords separated by commas. Include a mix of industry-specific keywords and general keywords that describe your skills and experience.

For example, if you’re a web developer, you might want to add keywords like “web development,” “programming,” “coding,” and “software engineering.” If you’re a marketer, you might want to add keywords like “marketing,” “advertising,” “PR,” and “branding.”

3. Connect with People You Know, Even if They’re not in Your Industry

One of the best ways to gain more connections on LinkedIn is by connecting with people you know, even if they’re not in your industry. LinkedIn provides an excellent opportunity to reconnect with old friends, classmates, and colleagues who can help you expand your network.

To connect with someone you know on LinkedIn, simply go to their profile and click on the “Connect” button. LinkedIn will automatically search your email contacts and suggest people you may know who are already on LinkedIn. If you don’t see the person you’re looking for, you can also search for them by name or email address.

When you connect with someone on LinkedIn, send them a personal message letting them know why you joined with them. This will help start a dialogue and possibly lead to a future business opportunity.

4. Join Groups Related to Your Industry or Interests

In addition to connecting with individuals, you can also join groups related to your industry or interests. LinkedIn groups are a great way to connect with like-minded professionals and learn about new opportunities.

To find groups, simply go to the “Interests” section of your LinkedIn homepage and click on the “Groups” tab. You can search for groups by keyword, industry, or topic.

Once you’ve found a group that interests you, be sure to join it and start participating in the discussions. You’ll likely find that you can learn a lot from other group members and may even make some valuable connections.

5. Follow Companies and Influences in Your Industry

Another great way to gain more connections on LinkedIn is by following companies and influences in your industry. This will help you stay up-to-date on the latest news and trends and connect with professionals at these companies.

To follow a company or individual, go to their profile and click on the “Follow” button. LinkedIn will then add their updates to your homepage feed so you can easily stay up-to-date on what they’re doing.

You can also follow companies and individuals by going to the “Interests” section of your LinkedIn homepage and clicking on the “Follow Companies” or “Follow Influences” tabs. You can search for companies or individuals by name or industry.

When you follow a company or individual, connect with them on LinkedIn and start following their updates. This will help you build a relationship with them and possibly lead to future opportunities.

6. Share Interesting Content on LinkedIn, Both Your Own and Others’

Another great way to build relationships and connections on LinkedIn is by sharing interesting content, both your own and others. This will help you show off your knowledge and expertise and connect with other professionals who share your interests.

To share content, simply go to the “Share” section of your LinkedIn homepage and click on the “Post a link, article, or photo” button.

LinkedIn will then give you a few options for sharing content:

– Post a link to an article or website.

– Upload a photo or video.

– Share an update about what you’re doing.

– Write a post about your thoughts or insights.

When you share content on LinkedIn, be sure to add a personal message to help start a dialogue. You may also want to comment on other people’s posts, which can help you build relationships with them.

By sharing interesting content on LinkedIn, you’ll not only boost your profile, but you’ll also connect with other professionals who share your interests. This can lead to future business opportunities.


LinkedIn is an essential tool for connecting with other professionals, whether you’re looking for a new job, trying to grow your business, or staying up-to-date on what’s going on in your industry. By following the tips above, you can be sure that you’re making the most of LinkedIn and gaining more connections.

Building connection is just a part of LinkedIn, but if you can use this platform strategically, it will be a great resource to scale up your business.